From Brent Kelley,
Your Guide to Golf.
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Feb 22 2005

(Editor's Note: Following is text of a news release from Bridgestone Golf.)

Covington, Ga. — The new Bridgestone J33 Forged Titanium drivers feature Bridgestone Golf’s most cutting edge technology to date. The designers at Bridgestone Golf utilized a specialized welding process and the highest grade of titanium on the market to produce two longer, more accurate drivers, the J33PTM and J33RTM Forged Titanium drivers.

The J33P Driver features a 375cc, pear-shaped clubhead designed to yield a slightly lower launch. While the J33R Driver boasts a 420cc traditional oversized clubhead designed for a slightly higher launch, with less spin. Both the J33P and J33R Drivers, designed for high launch, low spin, are crafted from Forged Beta Titanium, the highest grade of titanium on the market, providing golfers with unrivaled feel and forgiveness.

In addition, both of the new Bridgestone Golf driver models have undergone a stringent Exterior Crown Welding process that helps to position the center of the faceplate closer to the center of the clubface, maximizing velocity and expanding the "sweet spot."

"The new Forged Beta Titanium has allowed our engineers to liberally alter the shape and thickness of the clubface, while maintaining its structural durability," said Mike Moxie, Golf Club Marketing Coordinator, Bridgestone Golf, Inc. "The result is a club that provides greater feel and feedback to the player at impact. When combined with our proprietary Exterior Crown Welding process, the results will astound golfers."

But the innovation does not stop there. The new Bridgestone J33 series drivers also feature an elastomer compound insert within the clubhead for reducing vibration throughout the crown, sole and face of the club. The reduction in vibration accounts for a more efficient energy transfer resulting in more distance. The J33R and J33P drivers also both contain a tungsten weight in the sole, which helps to lower and deepen the center of gravity creating an optimized launch and ball flight for golfers.

And last, but certainly not least, the engineers at Bridgestone have used a new Low Modulus (Thin) Crown in the driver face. The crown bows slightly at impact adding loft to the clubhead, which enhances the vertical gear effect of the driver. The enhanced vertical gear effect then leads to an even higher launch and further decreased backspin off the tee.

Both Bridgestone Golf J33 driver models are available in 8.5, 9.5 and 10.5 degrees of loft and come standard with an Aldila NV 65 graphite shaft and Golf PrideÆ grips. Custom shaft and grip options will be available. The Bridgestone J33R and J33P driver will feature a suggested retail price of $499 and will be available at golf specialty stores and green grass retailers nationwide in early 2005.

J33 Fairway Woods
Complementing the new drivers from Bridgestone Golf are the J33 fairway Woods. The J33 fairway woods combine precision and power to offer skilled golfers accuracy off of the tee and a more effective weapon for attacking Par 5s in two. The J33 fairway woods are made from incredibly responsive 17-4 stainless steel, creating more explosive distance and unparalleled forgiveness.

The woods feature a head design that employs the same elastomer compound and tungsten-weighting system as used in the drivers. By doing so, these fairway woods produce penetrating shots with extreme precision.

The J33 fairway woods are available in a 3-wood (15-degrees), 5-wood (18-degrees) and a 7-wood (21-degrees) and all come standard with an Aldila NV 75 graphite shaft.

The clubs will come at a $249 suggested retail price and will also be available in early 2005 at golf specialty stores and green grass retailers nationwide.