And the company has always been best known for wedges. Being best-known for wedges is not usually a great way to get lots of publicity.
More publicity is likely on the way for Feel Golf, however, as a result of two things. First, the introduction of a top-tier driver series (see review, Dr. Feel Titanium Series Driver) and the growing reputation of those wedges.
All those wedges. Because Feel Golf makes a lot of wedges. So many wedges that the company's Web site is www.feelwedges.com.
Feel Golf's founder, Dr. Lee Miller, earned the nickname "Dr. Feel" from Tour players when, as a PGA professional, he served as a sort of unofficial clubfitter to the stars. (Miller, by the way, has a doctorate in engineering and put his expertise to work for General Motors and NASA before turning to talents fulltime to golf clubs.)
Feel Golf's wedge lines all feature five wedges: 46, 52, 56, 60 and 64 degree lofts. Both within the individual series and across all the series, the specs are identical: same frequency, same shaft length, same total weight, same balance points, same kickpoints and same swingweight (D-8).
Also identical are the bounce angles. The 46-degree has a bounce of 4 degreens; the 52, a bounce of 9 degrees; the 56, a bounce of 6 degrees; the 60 degree, a bound of 3 degrees and the 64 degree, a bounce of 1 degree.
What are the five series we're talking about? These:
Satin-Mirror: Consider these the "standard" wedges from Dr. Feel, a bright, shiny wedge of traditional appearance; the ones to follow are all different in appearance. There's an equal heel-toe surface area that reduces clubhead turning and a cambered sole to promote ease of travel through sand or rough.
Gun Metal: Feel's gun metal finish derives from what the company calls a "plasma reactive ion impregnation" that gives the club its distinctive gun metal look without affects its soft feel.
Designer: The designer wedges use the gun metal finish on the sole and face but a designer application on the rest of the clubhead. The 46-degree is bronze, the 52-degree yellow, the 56-degree blue, the 60-degree red and the 64-degree green.
Raw Feel: Raw Feel wedges use 8620 steel, a softer steel that should rust over time. But that's note a bad thing for a wedge, since it results in more spin and better bite.
Midnight: Dr. Feel calls the Midnight series and oil-can wedge that is more like real oil in feel. That is, more slippery. The company uses a proprietary alloy with a copper-beryllium face that creates more spin, more control and more distance.
That's a lot of wedges to choose from, whether you're looking for a single wedge or a wedge set.
Feel Golf wedges are well-known on the pro tours, and with so much to choose from - and as good reviews keeping coming - they are sure to grow in name recognition with "average" golfers as well.