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Putters Return to Callaway Product Line

Tour Blue First Callaway-Branded Putters Since 1999

By Brent Kelley, About.com

Callaway Tour Blue TT-1 PutterCallaway Golf
Jul 9 2004
For the first time since 1999, Callaway Golf's product line includes putters marketed under the Callaway name.

The Callaway Golf Tour Blue Putters are 100-percent machine-milled from titanium and include tungsten weighting inserts. The putters combine that technology with a striking design.

Tour Blue Putters have been in use by a select group of players on the world's professional tours and are expected to ship to retail accounts in March.

"The new Callaway Golf Tour Blue Putters are a natural extension of our design work in combining complementary metals in woods and irons," said Ron Drapeau, Chairman and Chief Executive Officer of Callaway Golf. "Callaway Golf Tour Blue Putters improve performance by controlling mass distribution. We positioned dense tungsten weight inserts into the sole of the titanium putterhead, where they help to produce a true roll and better accuracy."

Each of the three models starts as a block of commercially pure titanium, which is machine-milled to ensure that each putter conforms precisely to the intended weight and shape. Two tungsten inserts are then inserted into the heel and toe of the sole. The tungsten inserts are more than 375-percent heavier than the lightweight titanium they replace, which results in a very low and deep center of gravity. And that helps get the ball rolling sooner after impact, which decreases skidding and helps keep putts rolling on line.

Added forgiveness is another benefit of the weighting properties of the Tour Blue putters. Moving weight to the heel and toe areas of the putter improves perimeter weighting and increases the Moment of Inertia (MOI), which helps the putter head resist twisting on off-center hits.

The putters features a bold color scheme of deep blue and gold. The high-heat application process causes each putter to have subtle color differences. The deep colors also help reduce glare in sunny conditions.

The Callaway Golf Tour Blue Putters are available in three models. The TT-1 is a traditional heel-toe blade with full-shaft offset and a long hosel. The TT-2 is a scoop-back blade with half-shaft offset and a short hosel, and the TT-3 is a face-balanced mallet with full-shaft offset and no hosel.

All three models will be available in lengths from 33 to 36 inches (32 to 35 inches in Japan) in right-hand only.

The suggested retail price of each Callaway Golf Tour Blue Putter is $375.

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